1. What is Kuaishou?
A. A Chinese e-commerce platform
B. A Chinese video-sharing platform
C. A Chinese social media platform
D. A Chinese search engine
Answer: B. A Chinese video-sharing platform
2. Which country is Kuaishou primarily popular in?
A. China
B. India
C. United States
D. Japan
Answer: A. China
3. What type of content is commonly shared on Kuaishou?
A. Short-form videos
B. Long-form articles
C. Podcasts
D. Photo albums
Answer: A. Short-form videos
4. When was Kuaishou founded?
A. 2010
B. 2012
C. 2014
D. 2016
Answer: B. 2012
5. Which of the following features is NOT commonly found on Kuaishou?
A. Live streaming
B. Gaming
C. E-commerce integration
D. Video editing tools
Answer: B. Gaming
6. What is the Chinese name for Kuaishou?
A. 快手
B. 微博
C. 抖音
D. 美团
Answer: A. 快手
7. Which of the following companies owns Kuaishou?
A. Alibaba Group
B. Tencent
C. Baidu
D. ByteDance
Answer: B. Tencent
8. What is the main source of revenue for Kuaishou?
A. Advertising
B. Subscription fees
C. In-app purchases
D. Data sales
Answer: A. Advertising
9. What distinguishes Kuaishou from other video-sharing platforms like TikTok (Douyin)?
A. Longer video duration limit
B. Focus on professional content creators
C. Greater emphasis on user-generated content from ordinary people
D. Integration with e-commerce features
Answer: C. Greater emphasis on user-generated content from ordinary people
10. Which of the following is a key demographic for Kuaishou users?
A. Urban teenagers
B. Rural residents
C. Young professionals
D. Senior citizens
Answer: B. Rural residents
11. What is the maximum video duration allowed on Kuaishou?
A. 15 seconds
B. 1 minute
C. 3 minutes
D. 5 minutes
Answer: C. 3 minutes
12. What is Kuaishou’s primary strategy for user acquisition and retention?
A. Offering cash rewards for popular content creators
B. Providing exclusive access to premium content
C. Running extensive advertising campaigns
D. Partnering with other social media platforms
Answer: A. Offering cash rewards for popular content creators
13. Which of the following languages is NOT commonly used on Kuaishou?
A. Chinese (Mandarin)
B. English
C. Cantonese
D. Taiwanese
Answer: B. English
14. What is the significance of Kuaishou’s IPO (Initial Public Offering) in 2021?
A. It was the largest IPO in history
B. It marked Kuaishou’s entry into the global market
C. It raised billions of dollars for the company
D. It led to the merger of Kuaishou and TikTok
Answer: C. It raised billions of dollars for the company
15. Which of the following features is NOT commonly found on Kuaishou?
A. Virtual reality (VR) content
B. Beauty filters
C. AI-powered recommendations
D. Hashtags
Answer: A. Virtual reality (VR) content
16. What role does user interaction play on Kuaishou?
A. Users can only passively watch videos without interaction
B. Users can like, comment, and share videos
C. Users can edit videos directly on the platform
D. Users can create custom stickers for videos
Answer: B. Users can like, comment, and share videos
17. What is Kuaishou’s stance on censorship and content regulation?
A. It strictly censors all content deemed inappropriate
B. It has relatively lax content moderation policies
C. It only allows content from verified users
D. It relies on user reports for content regulation
Answer: B. It has relatively lax content moderation policies
18. What is Kuaishou’s approach to monetization?
A. Charging users a subscription fee for access to premium content
B. Placing advertisements within the platform
C. Offering paid virtual gifts during live streams
D. Selling user data to third-party companies
Answer: B. Placing advertisements within the platform
19. Which of the following industries has NOT utilized Kuaishou for marketing and promotion?
A. Fashion
B. Tourism
C. Healthcare
D. Aerospace
Answer: D. Aerospace
20. What is Kuaishou’s user base size compared to TikTok (Douyin)?
A. Kuaishou has a larger user base
B. TikTok has a larger user base
C. Both platforms have similar user bases
D. There is no publicly available data to compare
Answer: A. Kuaishou has a larger user base